Azets is an international business advisory group, with 9,000 local experts in 190 locations across eight countries, backed by progressive technology. We are united by one clear purpose: to improve the lives of our clients, colleagues and communities in a sustainable way.



100,000+ clients on unique journeys trust us to meet their immediate and evolving needs, remove barriers, and deliver sustained outcomes so they can move forward with confidence.




ADVISER OF CHOICE



Our clients come in all shapes and sizes, but all 100,000+ of them trust us with everything from their immediate challenges to long-term strategic goals. Clear sustained outcomes are the driver for clients moving forward with confidence.




EMPLOYER OF CHOICE



Our people thrive in a supportive, inclusive culture with a modern life-work balance and professional development. Collaboration, community and every contribution allows them to move forward with confidence.




ACQUIRER OF CHOICE



Trusted locally and backed by international strength, we integrate seamlessly with new partners, delivering sustained growth with specialist, bespoke support that helps them to move forward with confidence.




Job purpose

• We are looking for a hands-on and driven Senior Marketing Executive to join our team in the UK. This is an excellent opportunity for someone who has strong foundational knowledge, digital marketing experience, a proactive mindset, and the ambition to develop professionally.

• You will support the planning and execution of a range of marketing initiatives across the UK market while collaborating closely with internal stakeholders and our broader international team.

Dimensions of role



The Senior Marketing Executive will be a key member of our UK Marketing team, reporting to our UK/I Marketing Director and collaborating closely with our broader teams across UK and internationally.




Governance & key stakeholders

• UK/I Marketing Director & UK Marketing team

• UK Head of Content & Campaigns

• Group marketing team

Key responsibilities

• Key focus on demand generation and sales pipeline


• Ability to hit the ground running in relation to planning, drafting and executing online digital marketing and advertising and campaigns


• Monitor organic search performance, identify opportunities and provide actionable recommendations using GA4, Google Search Console, Semrush, Ahrefs or similar tools.


• Monitor campaign performance, manage budgets and make data-led optimisations to improve lead quality, conversion rates and cost per acquisition.


• Optimise paid digital advertising campaigns across Google Ads and LinkedIn Campaign Manager, with a focus on B2B lead generation.


• -Support SEO strategy and execution through keyword research, competitor analysis, website optimisation and content recommendations.


• Support the development and execution of local marketing projects and activities, aligned with business goals

• Support in the implementation of integrated marketing campaigns (digital and offline)

• Create, edit, and proof read high-quality content for use on (website, social media, email campaigns, presentations, collateral and sales materials)

• Assist with email marketing and marketing automation activities


• Collaborate with internal and external partners and agencies where required, owning output and results

KPIs

• Consistent, predictable pipeline contribution from the region

• Clear regional plan with measurable outcomes and efficient budget usage

• Alignment with UK&I Marketing Director and the regional Head of Growth, partners, and leadership team

• Campaigns that are relevant, localised, targeted and revenue-driven

Person specification

• Bachelor's degree in Marketing, Business Administration, Communication, or equivalent is an advantage

• 2-4 years+ of relevant marketing experience

• Broad knowledge & familiarity of digital marketing fundamentals and key tools used such as (google analytics, LinkedIn campaign manager, Sales Nav, Hubspot and canva)

• Excellent writing and communication skills

• Strong organisational and project coordination skills

• Ability to work independently in a structured manner

• Detail-oriented with strong execution skills

Behaviours

• Comfortable operating in a fast-paced, evolving environment with a bias for action

• Eager to learn and happy to get involved in a lot of different Marketing activities to develop knowledge and experience

• Hands-on, collaborative and positive "can do" nature

• Excellent communicator

• Curious and proactive